Limeroad
Driving Business Excellence Through Reliable, Scalable, And Secure Digital Commerce Platforms
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Client Overview
LimeRoad is a prominent online social shopping platform focused on women’s fashion, catering to millions of daily users. With a rapidly growing audience, LimeRoad aimed to strengthen content delivery, reduce operational costs, and scale effectively without compromising user experience.
Client
LimeRoad
Industry
eCommerce
Requirement
To improve content delivery, cut CDN costs, enhance image compression, and ensure secure, scalable operations via AWS migration.
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Challenges They Face
LimeRoad encountered infrastructure limitations that impacted scalability, performance, and cost-effectiveness on its existing Akamai setup.
- Higher Midgress Charges: Elevated costs due to content delivery from third-party origins increased operational overhead.
- Content Delivery Costs: Inefficient delivery pipelines led to mounting CDN expenses.
- Image Compression Issues: Poor image and GIF compression resulted in higher load times and reduced visual performance.
- Rule Management Limitations: The Akamai platform lacked flexibility in configuring WAF rules for evolving security needs.
- Scalability and Performance Constraints: The infrastructure could not handle increasing traffic volumes without performance dips.
Solutions We Offered
AppSquadz implemented a tailored AWS migration strategy focused on performance, cost, and security optimization.
- Cache Hit Ratio Optimization: Improved cache efficiency by 18% (target: 15%) through refined caching strategies.
- Image-Specific Use Case Mapping: Re-engineered image handling with Amazon CloudFront to ensure high-efficiency compression.
- Performance Benchmarking: Conducted detailed comparisons between Akamai and CloudFront to ensure improved delivery and image quality.
- Streamlined Setup Management: Simplified the infrastructure configuration with easy-to-manage AWS services.
Project Overview
AppSquadz seamlessly migrated LimeRoad’s content delivery system from Akamai to AWS. This included implementing CloudFront, S3, Lambda, WAF, and Shield to optimize performance, reduce latency, and enhance security. Real-time analytics and monitoring were integrated using Amazon Data Firehose for data visibility and diagnostics.
Technologies Used
Results
The migration to AWS enabled LimeRoad to overcome technical and financial bottlenecks while boosting overall platform performance. The results were:
- 25% reduction in latency; 18% increase in cache hit ratio.
- Smoothly managed a 55% increase in traffic without user experience degradation
- 17% drop in CDN expenses and 30% reduction in image file sizes.
- Migration executed with negligible interruption to users.
- Achieved a 36% reduction in total infrastructure costs.
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