Wearables Market in USA
Apple may still be asserting that sales of its Apple Watch are “going great,” but in general, the wearable device class is not growing at the rates anticipated earlier. As from sources, Wearables such as Fitbit and Apple Watch were projected to grow over 60 percent year-over-year from 2015-2016. However, the company is now shortening that estimate down to just 25% growth this year.
In contrast to other device categories, wearables gadgets have struggled to gain footing beyond early adopters. And with smartwatches, customers struggle to find a reason to buy.